Outalot - It’s all about location, location, location

Outalot is a new, and free, location-based discovery site specifically designed for iPhone and iPod touch owners who want to be reminded of what’s nearby, or would like to discover new places. The founders of Outalot, Joe Cohen and Jesse Boyes, have domain expertise in location-based services having worked at Vindigo for over four years. Unlike Vindigo’s platform-specific mobile software, Outalot is purely web-based and optimized for the iPhone and iPod touch. Outalot is available to anyone using a web browser, but the city data is currently limited to San Francisco and New York. These test-bed cities will be used to improve the user experience before more cities are added the service.
There are many services, both online and mobile, that work well if you already know where you’re going - that’s more the search paradigm. We wanted a product for location-based discovery and knew others did, too. - Joe Cohen, co-founder of Outalot



